Marketing, B.B.A.

University Requirements

• General Education  Credit Hours: 31
• Service Learning Credit Hours: 3
• Upper Division Credit Hours: 42
• Writing Intensive Credit Hours: 9

Supporting Course Work

• BUSA 1110 - Introduction to Business Credit Hours: 3
• BUSA 2135 - Business Statistical Analysis Credit Hours: 3
• ECON 2110 - Macroeconomic Principles Credit Hours: 3 *
• ECON 2120 - Microeconomic Principles Credit Hours: 3 *

•  

• MATH 1150 - Business Mathematics Credit Hours: 3

• or

• MATH 1430 - Applications of Calculus I Credit Hours: 3

Math/Computer Science Courses Required for B.B.A. degree

(courses used for BS requirement will not count as General Education)

• MATH 1350 - Introduction to Statistics Credit Hours: 3
• MIS 405 - MIS for Managers Credit Hours: 3

Business Administration Core Courses

• ACCT 2110 - Principles of Accounting I Credit Hours: 3
• ACCT 2120 - Principles of Accounting II Credit Hours: 3
• BFIN 2120 - Corporate Finance Credit Hours: 3
• BLAW 2110 - Business Law I Credit Hours: 3
• BSAD 497 - Business Policies and Management Credit Hours: 3
• BUSA 2460 - Business Ethics Credit Hours: 3
• MGMT 2110 - Principles of Management Credit Hours: 3
• MGMT 332 - Human Resource Management Credit Hours: 3
• MKTG 2110 - Principles of Marketing Credit Hours: 3

Marketing Core Requirements

• BSAD 360 - Entrepreneurship I Credit Hours: 3
• BSAD 441 - Business Research Credit Hours: 3
• BSAD 486 - International Business Credit Hours: 3
• MGMT 351 - Supply Chain in Management Credit Hours: 3
• MKTG 341 - Consumer Behavior Credit Hours: 3
• MKTG 342 - New Product Development Credit Hours: 3
• MKTG 343 - Integrated Marketing Communications Credit Hours: 3
• MKTG 347 - Social Media Marketing Credit Hours: 3
• MKTG 348 - Service Marketing Credit Hours: 3
• MKTG 440 - Personal Selling and Sales Management Credit Hours: 3
• MKTG 445 - Marketing Strategy Credit Hours: 3

Additional Courses to reach the required 120 credit hours

SUBJ/NUM __________________ Title__________________ CR_____ SEM/YEAR____________ GRADE_____________

SUBJ/NUM __________________ Title__________________ CR_____ SEM/YEAR____________ GRADE_____________

Total Credit Hours 120